April 7, 2009
April 2, 2009
I’ve written a guest post at Mashable taking a look at Digg’s latest and arguably best update offering to date.
All in all, while the DiggBar is certainly an improvement for the end-user, with one release, Digg is positioning themselves in the center of some of the hottest growth markets at the moment and at the same time protecting their core function of content sharing by taking a little focus off the destination site. As usage of the DiggBar increases, they’ll piggyback on content sharing via social networks and microblogging sites as well as corner a very nice chunk of the url-shortner market while increasing the engagement on Digg, without even having people visit the destination site.
February 2, 2009
I’ve written a guest post at Mashable taking a look at the blogosphere’s reaction to Eric Bauman and his team being ousted from eBaum’s and comparing the site’s position to to larger video sites
Ultimately do we hate one because a smaller group of people is infringing on the copyright of small, independent content creators while the other is a platform that enables hundreds of thousands of users to infringe on the copyrights of large corporations?
The goal of the journal is to help professionals in the industry share and demonstrate their expertise. We are different from a magazine in that we encourage the submission of articles and research papers by experts in the industry. Similar to a scientific journal, we review articles submitted by industry professionals and our editors decide if the article will be published in our journal.
If you would like to have your paper considered by the journal please review the requirements and submit it for review.
January 28, 2009
I’ve written a guest post at Mashable disecting the anatomy of a revolt and analyzing Hulu CEO’s response to the community and the lessons learned from the response.
However, the lessons to be learned here are immensely important and it would be a severe injustice to yourself as an entrepreneur, your community, and your investors, if you don’t learn from Hulu’s mistake and Kilar’s response memo.
January 12, 2009
I’ve written a guest post at the Kissmetrics blog discussing some of the most important conversion metrics you should be monitoring.
There are hundreds of different ways you can increase retention and conversions, but before you do that, you have to figure out what metrics you should be trying to improve.
To that end, here’s a cheat sheet that will help you determine the most important metrics to track.
January 7, 2009
After seeing the rapid rise of Tip’d, I figured it would be a good idea to interview Muhammad Saleem, a social media addict who knows social media both from site manager and site participant perspectives. You can follow him on Twitter.
Please check out the rest of my interview with Aaron Wall (and don’t forget to stumble the original post!).
I’ve written a guest post at Mashable discussing how StumbleUpon has managed to succeed where Digg is currently failing.
January 6, 2009
Google Blogoscoped found some interesting advice from Google’s Checkout blog today. According the blog,
…users click on ads 10% more when the ad displays the Checkout badge.
This is great advice for anyone using Google Checkout and wanting to increase conversions. For more advice checkout Brian’s article: Does Telling Someone to“Click Here” Work?
January 5, 2009
I’ve written a guest post at the Kissmetrics blog explaining how you can increase blog value even as your blog’s total revenue decreases.
To help you keep your sanity around the economic downturn and the spending cuts in the ad market, this guide will help you understand and increase value even as your revenues decrease.