guest post at search engine land: leveraging social media sites to increase search visibility

i’ve written a post on search engine land explaining the impact of social media on search rankings and visibility.

note: this is not an invitation to abuse social news sites to game your search rankings or search visibility. use this as a guide to understanding how social media affects your search rankings and use it to optimize your best content (best in terms of most-likely to be socialized). always remember that good content is good bait (and that’s all folks).

read on for all the details.

Technorati Tags: search engine land, social media, search, visibility, ranking, digg, del.icio.us, stumbleupon

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