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I’ve written a guest post at the Kissmetrics blog discussing some of the most important conversion metrics you should be monitoring.

There are hundreds of different ways you can increase retention and conversions, but before you do that, you have to figure out what metrics you should be trying to improve.

To that end, here’s a cheat sheet that will help you determine the most important metrics to track.

Head over to the Kissmetrics blog to check it out.

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